Until the other day I had never heard of UCLA Professor, Samuel Culbert, but I’d he is a person with a considerable amount of knowledge when it comes to managing people. His recent Wall Street Journal article, “Get Rid of the Performance Review“ raises this old chestnut with some good reasons why this process is hokum.
Have you ever had to do an annual performance review. At most of the companies where I have held a management position, this was an annual event for me as the giver and receiver. This is roughly how it would go.
1. I have a form comprising generic categories to some up the past and future priorities for the staff member – lists of performance goals, improvement priorities, learning strategies and the like. It was prepared a year or six months ago maybe. Sadly during that time, most of the business priorities have changed (except may financial but this is hardly concrete either)- we’ve all moved on (except for a couple of senior executives and /or the HR department. And yes we have been measuring performance on the new priorities, but some of them are probably pretty recent.
2. Anyway, I sit down with said form and staff member to be reviewed. We have worked hard all year, achieved goals (mainly different from stated in said form). I have been prodding, coaching, teaching and learning from this person all year. I know how well he/she has performed (if they’d stuffed up, they wouldn’t be sitting here!)
3. I excuse the process on the basis that it is requirement which we must do. I have inserted performance marks under the heading as required. They argue if they have the need and/or courage. We find some new stuff to put in the gaps for future performance.
4. I send it off to the Human Resources Department to be forgotten until the next occasion.
What a lot of crap….
When I do the salary reviews, I don’t refer to the performance review document. As Professor Culbert suggests, I have a budget and allocate this across my reporting staff on the basis of my knowledge of their contribution.
May pay rises were based on my subjective perception of the value of each of my staff. But they would have been no more objective than the ratings in the performance review form, and they were probably more relevant. As the Professor points out, these forms generally fail the ‘flexible to adapt to individual reality’ test.
I think they do become management instruments of politics and power, but I’m not sure whether that was their original intention. More likely, they spawned from some idiot during the great period of the 1990’s when management engineering theorists decided you could run your staff on the same principles as an IT network, with a bit of behaviorist dog salivation theory thrown in.
There’s an alternative – not necessarily simpler. Get to know what human resources your business needs to succeed, hire the right people, get to know them and their capabilities, coach them, prod them work with them until they exceed. Then pay them as much as you can so they don’t go and work for your competitor.